It's Like a Whole Casino...In Your Hands!
Friday, August 13, 2010 at 7:58PM
(This post is a completely unsolicited and honest product review, although I was compensated to try the device, as you will read below.)
While in Las Vegas last week, I had an opportunity to try out pocketcasino, a new mobile gaming device developed by the Venetian and Palazzo, and to participate in a focus group reviewing it afterwards. Talk about an experience right in the wheelhouse of this marketing technologist and occasionally degenerate gambler!
The first question I had -- and you may have right now -- is why would someone want to play a glorified video game version of gambling when the real deal is in the same building? At the moment, pocketcasino is also available to be played in several lounges and restaurants throughout the facility -- I enjoyed some very relaxing and quiet moments in the Palazzo's Laguna Champagne Bar using the device -- with more locations (such as by the hotel pools) to come soon. Fortunately, Nevada law precludes in-room gaming; I could imagine that being a dangerous proposition, indeed, for both the consumer (too convenient) and the facility (lack of direct oversight at all times being used).
How do you get started? All I had to do was stop by the pocketcasino booth at the Palazzo, sign a form, and get a small sticker affixed to the back of my comp card. From there, it was a matter of scanning the card, entering a PIN number, depositing some money into my account (I received $100 in freeplay credits for participating in the focus group), and off I went.
Overall, the technology was solid, if a tad outdated. The handheld device is approximately double the size of an iPhone 4, bulky but not unmanageably so, and appears to use a variant of the Windows CE Operating System (according to the lone error message I encountered). Otherwise, reception throughout the bar I played in felt solid and confidence inspiring; there were no flake-outs or dropped sessions mid-hand.
Of course, content is key, and in that regard pocketcasino is hit and miss. While offering a wide array of options -- from slots to poker to baccarat to blackjack to in-game sports betting -- most were uninspiring at best. The slot simulation, featuring an ancient Egyptian theme, in particular felt so unsophisticated and outdated that it was a borderline insult to even be presented with as a playable option. Comparing it to Monopoly: Advance to Boardwalk or Super-Spin Wheel of Fortune would be like comparing an Atari 2600 to PlayStation 3.
One game, though, proved more than worth the entire price of admission: Extra Odds Blackjack. Already a solid virtual game if played with standard rules, XO allowed for the player to make additional odds-based side bets after the hand had been dealt, including on whether or not the player or dealer would win, or if the dealer would bust. These extra options, coupled with a deep knowledge of blackjack strategy, presented the player with an excellent hedge against bad hands -- and an opportunity to maximize on good ones -- and indeed I was able to easily turn my $100 in freeplay credits into nearly double that when cashing out. Alas and woe, that was about the only winning to occur during my stay...as the physical casino proved far less forgiving and inviting over the course of five days.
So, would I play again, on my own dime? Yes, indeed I would. Sitting in the plush lounge with a nice drink easily earned recognition as among the most enjoyable moments of my trip, and with the XO Blackjack options I could see pocketcasino becoming a nice complement to my regular gaming interests. Would I ever make it my full-time game of choice, though, or use it as a replacement for time either spent at a real slot machine or at a table? Probably not.
Links:

